Print advertisement created by HS AD, India for LG, within the category: Electronics, Technology.
Creative
Covid19 Awareness PSA by YUWEUS, Kolkata
Title: Covid19 Awareness PSA by YUWEUS, Kolkata
Agency: YUWEUS, Kolkata, India
Copy: Sanjeev Dassani
Art: Aanton Mookherjee
Vespa by Wesually, Nagpur
With the amazing 60 kmpl mileage of the all new Vespa, No distance is long now. also better savings as petrol rates are high in India.
Donate Organs : Spec Work By Students
“SHARE THE SPARE”- Organ donation is where we need to realize the importance of sharing in mankind. The feeling of missing that a patient has for an organ can be fulfilled by our decision of becoming an organ donor. The message has been conveyed through a simple idea of crossword puzzle where the word “Sharing” itself has been shared with another word. Print advertisement created by College of Art, India for Padma Foundation, within the category : Public Interest, NGO.
Advertising School: College of Art, New Delhi, India
Advertising School: College Of Art
Creative Director/ Art Director/ Copywriter: Padmini Tudu
Harry Goswami : In A Chat With A Creative Director
Harihar Goswami is a creative professional oscillating between BTL and ATL campaigns for brands across the corporate spectrum. Currently working as a Creative Director at QED Communications, he transcends between the roles of a Copywriter, Director and Creative Director with ease and an ‘occasional’ lack of punctuality.
“I’m a bag of mixed popcorn – an advertiser for the butter, a poet for the cheese and a filmmaker for the salt! People around me will tell you that I’m someone who thinks everybody else is wrong and only I am right. They are wrong.
Politically opinionated, emotionally driven, humorously grumpy and chaotically organized – I could go on and on but eventually my list of catchphrases will run out and I still would not know how to describe myself.“
Why are you into advertising?
Well, it’s the closest you can get to becoming an artist without actually being paid like one. Atleast that’s how it started for sure!
Did you attend school for fine art or communications?
Filmmaking has been my dream from the beginning, and that’s how I ended up joining a communications institute in Delhi. Studied for a year, realized filmmaking or as a matter of fact – any form of creative expression cannot be taught – and decided to drop out!
How do awards impact your career as an advertising creative?
Personally, I could not care less, as I don’t think awards in advertising make sense. We are driven by client needs and our job is to do what’s best for the brand – and that more often than not, is not the most creative! If anything, awards should be decided by a spike in product sales!
Say No to Child Marriage, Say Yes to Girl Child Education
Advertising School: College of Art, Delhi, New Delhi, India
Creative Director: Pallavi Bora
Copy Writer: Pallavi Bora
Art Director: Pallavi Bora
NSR Estates, Break The Routine by Tempest Hyderabad
Advertising Agency: Tempest Advertising Pvt. Ltd., Hyderabad, India
Made At Sea : Spec Work from Miami Ad School
Kindly note that this is STUDENT SPEC WORK and has not been commissioned by the brand.
The credits are as below:
Advertised brand: Royal Bombay Yacht Club
Advert title: Made At Sea
Advertising School: Miami Ad School, Mumbai, India
Art Directors: Saloni Doshi
Copywriter: Palak Kapadia, Shweta Nandakumar
Synopsis: The Royal Bombay Yacht Club, established in 1846, is an extremely premium sailing club in Mumbai. Entry to the club is restricted only to members and their guests. The current waiting time to get a membership is 150 years. This means that first generation sailors will probably never get to be a part of this community. To fix this, RBYC is waiving off the waiting time for a 100 new members.
RBYC, in essence, is a club that celebrates the spirit of seafaring. The only real criterion for being a member is sharing that spirit. It isn’t something you can buy your way into. In a series of print ads with the tagline ‘Made At Sea’, we position the club as one only real sailors have access to. The ads are in keeping with the brand’s tone of voice of exclusivity, elitism, legacy, prestige and even a slight snobbery.
Publicis Israel and BBR Saatchi & Saatchi present: “Don’t Just Stand By”
Here is a disturbing fact: A survey carried out among Israeli children and teenagers found that most Israeli children would rather experience physical violence than experience bullying.
Today’s reality however is harsh. If before the advent of social media bullying ended at the gates to school; today with much of kids’ social lives managed via platforms like Whatsapp, Instagram and Facebook, bullying goes way beyond the schoolground – following children throughout their day, whether they are at home or at after school sports activities. And when you’re being picked on, when you’re excluded from the class Whatsapp group, shamed on Facebook by bullies hiding behind their keyboard, the scars stay with you well after you graduate.
Bullying is cruel and heartless and can lead to harsh consequences and in some cases even suicide. But rather than appeal to the bullies or reach out to the victims – we decided to opt for an audience that carries a lot more sway – the silent majority who sit on the sidelines. The kids who while they do not take part in the boycott, also do nothing to stop it.
The campaign initiated by the office of the President of the State of Israel, Mr. Reuven Rivlin, under the hashtag #Don’t_Just_Stand_By, was created in collaboration with stars and influencers children love and aims at empowering the silent majority by directing them to a website with tips to help them fight bullying and not stand idly by.
The campaign, which launched just a few days ago, has so far shown amazing results:
(more…)
Stay Home Stay Safe : Gemius Design Studio
Creatives designed by Gemius Design Studio for their clients about Work From Home and to take of yourself related to recent event Corona Virus spread.
