Graphic Designer

Sunil Garud : Illustrator, Graphic Designer, Photographer

Sunil is a graphic designer and an artist from Mumbai. He is raised in Mumbai, a city which doesn’t need any introduction & the city has always captured his imaginations and shaped his dreams.
In his growing years he was fond of drawing and creating things. He spent most of his time in doodling and playing cricket. In his school days only he realized that he has strong inclination towards art, painting, sculptures and photography. And favorably his parents promoted him in his passion & today he is continuing his passion with different mediums & some good happy clients. In his leisure time he indulges in photography, trekking and skiing.

Why are you an Illustrator?
Haha… because I knew I couldn’t attend class, I knew I couldn’t write, I couldn’t count. I just cannot repeat the same thing. Because I simply love creating visuals & things and bring newness in my work by innovative ideas.

Did you attend school for fine art or design?
Yes, I did BFA in communication design with illustration as an elective subject in Sir. J. J. Institute of Applied Art.

You have a distinct style of illustration. How long did it take you to develop your style?
I have been working on my style since 8-9 years & each day I’m learning & exploring. Every day is a new experience for me.

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Akriti Kapur : Artboat

Akriti Kapur is a Graphic Designer by profession and has had the good fortune of being mentored by some stalwarts from the design fraternity. Having worked extensively for about 8 years in the Design industry and heading the creative depatment for varius firms, she has handled projects such as the Launch of One Indiabulls, Rebranding of Sarvodaya Hospitals, Dhabha by Claridges, Launch of Volvo S60 and various clients across FMCG, realty, and consumer durables category.

Akriti’s work got featured in Brand and Brochure & Layout Design Book, an international platform for showcase of exclusive graphic designing work and is also awarded for a Special Winner Certificate for participating in the “Absolut Bottle Design” campaign hosted on Talenthouse India.

She’s now started her own venture by the name of ARTBOAT.

A little about your outfit Artboat. What do you do?
ARTBOAT is a creative agency catering to your brand creation through visual identity, packaging, advertising, websites & many things in between.
We believe that brand creation is an adventurous and creative journey, come aboard and let us help you in every step!!

What made you start Artboat?
Design is a journey that started for me much before i joined college. With gaining experience on the job and as a design consultant, every day is a learning process. ARTBOAT aims to further initiate the design process and give the clients a fresh look to their design needs.

Tell us about your designers/animators. Did they go into fine art or design schools? How do you pick them up?
As the startup is just forthnight old its and currently just me as the design head. As we rope in more clients and projects, more people will be involved depending on the kind of work the project demands, weather it involve tying up wtyh illustrators, designers or artists, ARTBOAT would love mergers with people with all different skillset.

Can you tell us the process of building a design language for a brand?
From starting with the naming of the brand, reseraching about the demographics and the nature of the brand the brand story starts to form a shape.
Designing a moodboard and perceiving the first thought of the consumer about that brand forms the basis of the design and execution.

How important is the focus on good design in Artboat?
Good design along with a good understanding of the brand is what ARTBOAT aims for. The consumer should be able to relate with the brand and the design should help him do that.

What does Artboat do which sets it apart?
As we have just started our sail, in few months from now we will get a better picture of what sets it apart from others.

Tell us something about Design in the Digital Era.
Digital Era has made it much easier for brands to reach a large audience through just a click of a button. As it hasn’t taken much away from the print media but it has given a huge platform for the brands and as well as the customers to see their brand, review it, have an open forum to discuss about it and then being loyal towards it.

Were there any particular role models for you when you grew up?
Not really! Just had a vision about me being an entrepreneur.

Who was the most influential personality on your career in Brand Building?
Starting from my dad who is an Architect, my sister who is an Interior designer, design is something that had always intrigued me in some way. My sister encouraged me to take up this career and since then its been a wonderful journey all along. Now with the confidence of my husband Artboat has materialized and i am looking forward to the future.

Do you work with any advertising agencies? Or mostly directly with brand teams at clients’ side?
I am currently working with an Advertising agency called as Glue creatives a creative director. Along with this i am working for Velocity Cycles.

What do you feel about the state of design in India? Do you feel that our collective aesthetics need to improve?
More startups are emerging an people are looking for more new and dynamic work for their brands. Yes i do believe that a major part of the clients need to improve their ideology about Graphic Designing being a much more serious and benefitting career choice.

Any other Indian design firms that you admire?
I admire NH1 Design for their fresh and concept based designs, CODESIGN also comes on the top of my list.

What advice do you have for aspiring creative professionals? Would you advise them to take on graphic design as a career option?
Yes definitely, i have inspired few of my cousins to take this up and will continue to do so.

Who would your design team like to take out for dinner?
ARTBOAT would love to take Sundar Pichai (CEO of Google) out for dinner.

What’s on the company iPod?
Lot of screenshots of the design that I love.

Mac or PC?
MAC hands down!

Whats your Twitter Handle?
I am not on Twitter.

 

Akriti Kapur Artboat

Akriti Kapur Artboat Akriti Kapur Artboat Akriti Kapur Artboat

Akriti Kapur Artboat

Nikheel Aphale: Calligraphy And Graphic Design

Nikheel is calligrapher and graphic designer. He is passionate about calligraphy and letterforms, especially Devanagri script. Currently working at the intersection of design and art through commissioned art and commercial calligraphy projects, alongside mainstream graphic design assignments. Nikheel has designed many book covers for leading publishers from India using calligraphy & hand lettering. His calligraphy practice primarily emphasizes on the abstraction of letterforms, which further gets translated into different mediums, be it paintings, logos or products.

Nikheel is born as a mumbaikar and now working out of Delhi. Nikheel religiously collects macthboxes, vintage stuff, plain-notebooks. A avid foodie and wanderer, he is still figuring out the cliche “How someone from Bombay is liking and adjusting to Delhi”.

Tell us something about you. How did you develop an interest in Calligraphy/Typography?
My fascination with alphabets began as a child, when I first began shaping letters through handwriting. My primary school teachers noticed the good handwriting and that earned me a permanent place decorating the classroom blackboard. By college my tendency towards good handwriting turned into a full-blown passion for seeing alphabets as more than words.

It was this fascination for letterforms that connected me with calligraphy while woking full time as a graphic designer in a design studio in Delhi. After studio hours or on weekends I kept fiddling with my calligraphy tools; polishing my skills with some compositions and amateurish artworks. I started sharing them on my blog. It received a very positive response and boosted my confidence along with getting me small jobs like invites, greeting-cards, nameplates etc. And also an opportunity to participate in a group art exhibition.

After that various assignments kept flowing in and I decided to leave my full time job and focus on calligraphy as profession.

Tell us something about Leehkin. What is your vision with Leehkin.
Leehkin, was next step of formalising my practice – channelising my work and making it more of a professional business rather than the perception of a hobby.
Apart from art & commercial assignments, I am exploring another dimension where I can combine letterart with other materials. I would like to develop an exclusive product line purely based on calligraphy also to collaboarte my calligraphy with other design disciplines like furniture, textile, lighting, ceramics, landscape architecture or may be a programmer? Why not?. It’s challenging for myself as an artist to keep updating with innovation and skills and as a person to keep searching for individuality.

And what does Leehkin mean? Simply, Nikheel spells reversely. First four letters ‘Leeh’ means ‘Write’ in my mothertoungue (Marathi) – too much serendipity; this I noticed much later.

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Shreya Gune : Graphic Design

A designer with a strong passion for surrealism, currently working in Designflyover (Mumbai, India.)

She focuses on typography, branding, packaging, and illustration and believes that design is an opportunity to tell a story, communicate an intention and provoke thoughtful action while being creative.

Why are you a Graphic Designer?

I was that artsy creative kid in school, who loved drawing and craft classes.Everything else has grown from there; the only that has been consistent is having an unwavering passion for art. I’m lucky that my parents have always supported my interest in the arts even though they don’t belong to creative career fields. I joined Abhinav an art school in Pune and was then introduced to various fields like painting, sculpture and commercial arts. I was unaware of graphic designing, until my third year in art school. After graduation, I decided to join a design studio to explore graphic design. It was a good experience and I learnt a lot there and my journey as a graphic designer started.
Did you attend school for fine art or design?
Yes. Abhinav Kala Mahavidyalaya, Pune.

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Aaron Pinto : Illustrator & Graphic Designer

Aaron Pinto, also known as Kidsquidy. He has been Illustrating and designing for about 4 years now. Currently working for MTV India as a Senior Designer.
He also works closely with bands and musicians from the Metal and Indie scene, Indian and Global. Also plays drums for 2 metal bands – Providence and Gutslit.
He loves drawing skulls and tentacles. He is obsessed with the grotesque and also loves the colour pink.

Why are you a Graphic Designer?
I actually never planned on being a Graphic Designer. It happened by chance i guess. Was interning at MTV India in the shows department when 2 of my now close friends from the design team saw that i had a knack for designing and asked if id like to work under them. One thing led to another and now i don’t remember a life before this. Its a part of me and I’m very grateful for that one opportunity which has led to me to great heights and given me so much.

Did you attend school for fine art or design?
I studied 3D modelling and texturing and have a degree in animation
But i hardly use anything that i learnt over there.
Learnt Photoshop and Illustrator on the job actually.
Completely self taught.

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Pooja Bhapkar : In A Chat With A Designer / Illustrator

Pooja is a young Illustrator – Graphic designer. Although, 4 years of her creative career have been layered with branding & packaging, her core strength is illustration. She loves exploring things. During graduation she started her career as an illustrator at a design studio in London. After completing graduation Pooja came back to India and joined another studio where she mainly worked in packaging design. These few years kept her away from illustration. Unable to bear the gap, she changed the job and started working with HPS Group where they serve motion graphics, web and print related solutions to clients. During these 4 years Pooja switched jobs to explore new areas and learn design process within branding, packaging and now motion graphics. She also believes that she is a traveler at heart. She dreams to travel the world and draw her experiences and observations to illustrate a travelogue.

Why are you a Graphic Designer?
I’m an introvert and I found art as a medium to express myself. As a designer I always wanted to be in a place where I can use my design and illustration skills. So graphic design was the ideal combination.

Did you attend school for fine art or design?
My bachelors was in Applied Art and I graduated from University of the Arts, London with MA Illustration.

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Shrushti Rao : Artist and Graphic Designer

 

 

 A former student of Engineering, she is currently pursuing her Masters in Communication Design at IDC School of Design, IIT Bombay. Her work ranges from unique digital illustrations, clean graphic designs to detailed hand-drawn artworks. Shrushti is a keen observer and an avid reader. Her collection of graphic novels & illustrated books are her most prized possessions. Being a night owl and a dreamer occasionally turns her into a poet. Food brings her joy like no other.

Why are you an Illustrator?
I think the visual medium is a very powerful one. One, that gives you the freedom to unleash your thoughts and create something beautiful. Every time I touch a pen to a paper  or a digital pen to the surface of a tablet, a sense of joy and purpose rushes through me. That rush is what drives me to illustrate.

Did you attend school for fine art or design?
No, I have studied engineering in Information Technology. During the course of that degree, I discovered the design keeda in me. I taught myself the softwares and started building a portfolio. This enabled me to apply to design schools for a Masters degree.  I got into IDC School of Design, IIT Bombay and am currently in my first year of Mdes in Communication Design. It has already been an enriching experience and I hope to learn and grow a lot more.
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Lavanya Naidu : Animation and Illustration

“Hello! I love to animate, illustrate, tell stories, I also love dogs and food. You might occasionally find me playing my ukulele or trying very hard to pick up a new language.”

Why are you an Animator/Illustrator?
I have loved to draw since I was 3 or 4 years old, it’s always been something that has helped me express myself. My love for animation started with watching cartoons on Sundays with my family when I was a child. It was my closest association to magic after storybooks. However when the time came to go to college, I was preparing to be a doctor. It was on my parents’ suggestion and convincing that I decided to sit for the entrance test for The National Institute of Design (NID). I hadn’t prepared for it at all, and walked straight into the exam hall with not a clue of what to expect. It is, and possibly will remain the most excited I have ever been after taking a test. The rest is history!
Today, I am animator and illustrator, because of the same reasons, I love to tell stories and I love to draw. Something about bringing these two things together, and breathing life into it with animation, is now my closest association to magic.

Did you attend school for fine art or films?
I attended The National Institute of Design, Ahmedabad, and am a graduate of Animation Film Design.

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Aalhad Bhake : In A Chat With A Graphic Designer

The only way to describe this guy is the word “Metalhead”. Its pretty evident from his appearance that how much he love Metal music as the 80% of the time you see he is wearing black tshirts with prints of his favourite bands. He is a great person with a nice sense of humour. An explorer of various different skills. Thats him.
I am a Computer Science Engineer, now a to be designer pursuing Information Arts & Information Design Practices from Srishti, Bengaluru. Heavy Metal music is my daily drug. I do play a little bit of guitar and also Tabla.  I enjoy watching TV series, Hollywood movies, Rockumentaries etc. and the only anime that I love is DBZ. Apart from that I am a big foodie and I love to cook.”
Why are you an Illustrator?
Illustrating or designing stuff are one of the ways to unleash your critical thinking and apply it to create a visual form. Initially when I was a kid, I had a book in which I used to draw only Dragon Ball Z and Pokemon characters. It used to make me feel happy and satisfied just replicating that exact form myself. That feeling has driven me till where I am now and whatever I design or illustrate is nothing but the product of my satisfaction.
Did you attend school for fine art or design?
No. I am Computer Science Engineer from New Horizon College of Engineering, Bengaluru.
You have a distinct style of illustration. How long did it take you to develop your style?
Well, I try incorporate different styles according to the need of the project having referenced and inspired from various works of extraordinary artists. I am still unsure of any specific style that I possess.
Were there any particular role models for you when you grew up?
My grandmother is a brilliant artist and a painter. I guess I get the creative genes from there. Apart from that the only role models I could look up to were on the Television in Media and Cartoon. So, whatever appealed to me became my role model.
Who was the most influential personality on your career in Illustrations?
No one I would say. I have been in the process of learning since day one and I still am. Every mentor, friend or critic that I have come across till date has influenced and helped my work become for what it is.
What made you decide to become a freelance illustrator? When did you start freelancing? Do you illustrate for advertising?
I am not a freelancer. I am a fresher in the design community struggling to make my way through with some big goals in mind.
Are many advertising agencies getting illustrations made these days? Do you work more with agencies or publishers?
Illustrations and digital art is very in these days. Companies and Startups want their brand to look the best. And the only way to showcase that, is visually. Its a survival of the fittest out there. This graphic and visual hunger of every startup or company has opened wide doors for graphic designers which is a great thing. Hopefully our future won’t be jobless.
Was there any time when you wanted to quit Illustrations?
Apart from laziness nothing has been a hurdle. I can never think to quit illustrating. It is my only escape to not end up as a Software Engineer like most of my Engineering friends.
 
Have you considered turning your illustrations into toys?
Nope. Never.
Any other Indian Illustrators who you admire?
I admire the works of Gaurav Basu(Acid Toad), Munz TDT and Reuben Bhattacharya(Visual Amnesia). Since I am more into Metal music so I like to follow their work.
Do you have any favorite fellow illustrators or resources relating to your fields?
Adhemas Batista, Daniel Nyari, Christopher Lovell, Pzychopart and Mark Riddick would be my current top 5.
You have such a wide experience as a top working professional. What advice do you have for aspiring creative professionals? Would you advise them to take on Illustration as a career option? Is it paying well enough?
Well, I am yet to discover that myself if it is paying well or not. But, I have really high hopes it will, as I feel I got into this field right on time. Given that I am having this interview as a fresher with not much experience is an achievement in itself for me. For my aspiring juniors I would just say that, if your work is good, people will appreciate it and if it is not then work for it to get better. Though failure is an important teacher, it should not be a setback. Finally, never compromise on QUALITY.
Whats your dream project?
I am already pursuing it as we speak. I have just finished shooting and interviewing phase for my upcoming rockumentary “Progenies of a Counterculture” which will be addressing the past and present scenario of the Heavy metal subculture in India and also will be an awareness tool for those who are oblivious or have misconceptions regarding this bizarre form of music. I released a teaser poster for the same a day ago. Do check it out below!
Mac or PC?
PC. Though I have worked on Mac but I am a windows person from childhood so PC has been convenient. Actually, I am just waiting for my future company to gift me a Mac coz I do not plan on spending a single buck for that expensive stuff.
Who would you like to take out for dinner?
Any person who is hungry to spend endlessly on food and would like my company.
What’s on your iPod?
My description says it all. I have a huge playlist of heavy, death, groove and technical death metal bands such as Metallica, Godsmack, Behemoth, Lamb of God, Mesuggah, Gojira etc. But I also listen to a variety of different music in various languages as well.
Whats your Twitter Handle?
https://www.youtube.com/watch?v=ptIMNvoyk68&feature=youtu.be

Nachiket Jadhav : In A Chat With A Graphic Designer

Why are you a graphic designer?
I am a curious animal, always keen about my surroundings. Be it nature, technology, social or cultural I always gain new perspective from each and in that process graphic design is my tool to express. It allows me to decode the world around me. Unbound by rules and regulations and free by my thoughts; graphic design becomes my aid to make a difference and strike a thought.
Every day as a designer is exciting. You wake up and there is a new challenge, a new client, a new brief waiting.

When did you start freelancing?
I started freelancing back in my 2nd year of design school in collaboration with my then batch mate Meroo Seth and ever since then we have been working together. It’s been six years and now we are finally starting our own studio called ‘Mechi Co. Design’. We are ecstatic about it.

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