Creative Agency: Myndroot, Kolkata
Chief Creative Officer: Ankit Bhattacharyya
Art Director: Akash Mondal
Art Associate: Sourish Nayek
Copywriter: Abhidip Ray
Brand Manager: Debpratim Das
Account Director: Indira Mukherjee
Digital Management: Dwaipayan Das
Advertising Agency: Sting Communications, Kolkata, India
Art Director: Manas Das
Illustrator: Jayanta Chakraborty
Ideator: Somnath Banerjee
Copywriter: Rajdeep Mukherjee
Copy Supervisor: Somnath Banerjee
Company Director: Somnath Banerjee
Advertising Agency: Sting Communications, Kolkata, India
Art Director: Mr. Manas Das
Illustrator: Mr. Jayanta Chakraborty
Ideator & Copywriter: Mr. Somnath Banerjee
Company Director: Mr. Somnath Banerjee
Creative Agency: Myndroot, Kolkata
Chief Creative Officer: Ankit Bhattacharyya
Art Direction: Ankit Bhattacharyya
Art Execution: Ankit Bhattacharyya
Copywriter: Ankit Bhattacharyya / Srinjani Roy
Brand Manager: Debpratim Das
Service Lead: Indira Mukherjee
Digital Manager: Dwaipayan Das / Sanchali Chakraborty
Advertising Agency: SoS Ideas, Kolkata, India
Executive Creative Director: Souvik Misra
Executive Creative Director: Soubhik Payra
Creative Director: Manas Maity, Pratyush Chakraborty
Illustrator: Pathik Panja
Copywriter: Piyali Mukherjee
Rollick is one of West Bengal’s favourite frozen dessert brands that offer a wide range of frozen desserts for people to delight in. The festival of Durgotsav is no different. It rather amplifies people’s spirit to enjoy every moment of the festive grandeur.
This very emotion is aptly reflected in the campaign, where we have used popular Durga Puja elements like the Dhaak, Dhunuchi, Lotus, Conch and Trishul in an interesting illustration style. All these elements, drawn on different types of ice cream spoons justly describe the fun-filled moments of the festival.
Durga Puja – the October Fest of Eastern India, is not only the biggest festival, but something Bengalis plan their year around. And a pen plays an indispensable part in it. Be it assigning Bhog coupons, making the list of shopping essentials for rituals, or doing the rounds for donations – one just can’t do without a pen. Celebrating this and so much more, here is a campaign showing the festive madness through fun doodles that illustrate the role of a pen in major Puja moments.
Advertising Agency: Monkey Wrench Communications, Kolkata, India
Creative Director: Tamal Talukdar
Art Director: Koushik Jana
Illustrator: Koushik Jana
Copywriter: Ishita Chakraborty
Client Servicing Director: Kusumanjan Banerjee
Client Servicing: Anirban Banerjee
Advertising Agency: Monkey Wrench Communications, Kolkata, India
Creative Director: Ashis Mridha
Sr. Copywriter: Ishita Chakraborty
Art Direction & Animation: Pivari Kejriwal
Voice Over: Prachi Joshi
Client Servicing Director: Kusumanjan Banerjee
Music: Subhadeep Sarkar
Special credits: Sanjay Joshi, Pawas Shah
SYNOPSIS
#MaskUp is an initiative to remind people that the global pandemic is far from over and why it is still imperative to wear a mask and step out. Marking the festival of colours or Holi in India, this campaign gently showcases examples of responsible citizens who have rightfully celebrated wearing masks and using dry colours. Let’s be cautious, let’s play safe.
CREDITS
Agency: Monkey Wrench Communications, Kolkata, India
Creative Director: Tamal Talukdar
Associate Creative Director: Madhura Chakravarty
Art Director: Tamal Talukdar
Copywriter: Madhura Chakravarty
Client Servicing Head: Kusumanjan Banerjee
Polar Electric is a 4-decade-old electronics brand that has been diversifying its range of home appliances with special emphasis on fans all across India. Powering ease and convenience, the brand takes a step further to instill a new wave of awareness in the air with its digital film.
Headline: Polar Electric brings social message forward – iss Holi, bura na bano!
While the popular act of celebrating with colours is cherished among friends and families, often this very act of smearing colours is extended to pets and stray animals as an act of teasing. Our four-legged friends are seen frantically harassed and afraid on this day. Adverse effects like blindness, skin allergies and respiratory disorders work no less than poison for them.
To impart the message of excluding pets and animals from Holi, Polar Electric decided to bring awareness in the air distinctly. The narrative gently communicates an important social message to children & young adults about respecting every being’s safety & not channelling our idea of a Holi celebration on to our furry friends.
Client: Polar Electric
Agency: Monkey Wrench Communications, Kolkata, India
Creative Director: Tamal Talukdar
Associate Creative Director: Madhura Chakravarty
Client Servicing Head: Kusumanjan Banerjee
Concept: Kusumanjan Banerjee
Copywriter: Madhura Chakravarty
Production House: No Country Films
Director: Nirjhar Mitra
Producers: Nilanjan Chakraborty, Shayak Roy
DOP: Shubhajit Roy
Edit & Colour Correction: Tushar Sarkar
Music & Sound Design: Mainak Mazoomdar
Make-up: Deboshree Bhattacharya
Art & Costume: Adrija Bhattacharya
Assistant Director: Poushali Saha
Voiceover: Pranjal Vaid
Actors: Subhash Chandra Pachisia, Yash Vardhan, Sidhant, Rohit, Jaan.
E-waste affects the Indian ecology adversely. Chemicals and fumes from old dumped electronic waste affect birds and animals around the country. This campaign addresses the issue directly using an Indian folk art form. The call for action asks people to call Croma Electronics, who would collect old E-waste from doorsteps and would recycle them responsibly.
Advertising Agency: SoS Ideas, Kolkata, India
Creative Director: Souvik Misra, Soubhik Payra
Copywriter: Uttaran Chaudhuri
Art Director: Siddhartha Sankar Ray
Illustrator: Tiyasa Das