Student Work

The Eggshell Mayo by Miami Ad School

While the majority of us simply bin these outer layers without a second thought, it has been verified that eggshells carry some serious nutritional worth.
Just a single shell provides around two grams of calcium. 
Hellmann’s is on the side of food. So, why waste something so beneficial?
Art Director: Nidal Koteich, Lisette Azulay
Copywriter: Ranjana Naik.
Advertised brand: Hellmann’s
Advert title(s): The Eggshell Mayo
Headline and copy text: We Are On The Side Of Food.
Media: Film, Integrated, Design.
School: Miami Ad School

Music For Every Mood by Miami Ad School

Millenials love emojis. They’re the perfect visual representation of their day. Why don’t we connect the two things they love the most, music & emojis?

Advertised brand: SOUNDCLOUD
Advert title(s): MUSIC FOR EVERY MOOD
Link: http://unnatimarda.work/soundcloud
Headline and copy text (in English): Update playslists based on recently texted emojis.
Media (see available options below): EXPERIENTIAL
Advertising Agency: MIAMI AD SCHOOL
Art Director: UNNATI MARDA
Copywriter: LIS MERY RAMIREZ

Soundcloud by Miami Ad School

 

Soundcloud by Miami Ad School

Reggolution Eggs by Miami Ad School

This Miscellaneous Design is a satire of totalitarianism, inspired in the novel Animal Farm, written by George Orwell. We made a parody to the tone and some concepts of the Stalinist discourse and transfer the meaning into a campaign for cage free eggs.
For us, this campaign is about reflecting the empowerment of the hens that freed from their cages and farmers will be able to be happier and therefore they will produce even more eggs.

Art Director: Nidal Koteich
Copywriter: Lazaro Gonzalez / Nidal Koteich
Published: February 2018
Advertised brand: Miscellaneous Design
Advert title(s): Reggolution Eggs
Headline and copy text: No More Cages!
Media: Outdoor, Content, Integrated, Design.
School: Miami Ad School

Diesel by Miami Ad School

Diesel is a lifestyle brand for rebellious and irreverent people. They challenge norms and prioritize having fun over following the rules. Our Idea is to create pint ads that will embrace the absurdity of the current news cycle.

Advertised brand:  Diesel
Advert title: Stormy News
Translation of headline to English:
Advertising Agency: Miami Ad School, NY, US
Tutor: James Wohl
Art Director: Alessandra Divizia
Copywriter: Burk Smyth

Diesel by Miami Ad School Diesel by Miami Ad School

Sonnet Insurance : Spec Work By Miami Ad School Students

In our social media age, people spreading negativity from behind screens and keyboards are increasing exponentially. As the insurance that protects your optimism, Sonnet doesn’t want that to prevent you from living your best life. Introducing Sunny Sonnet. The optimist that we need and always deserved.

Campaign name: Sunny Sonnet
Media: Social, Twitter
Headline and copy text: The optimist we need and always deserved
Advertisers: Miami Ad School NY Students
Brand: Sonnet Insurance
Art Director: Alessandra Divizia
Copywriter: John Kim

 

 

Soylent by Miami Ad School

Advertised brand: Soylent
Advert title(s): The Perfect Munchies by Soylent
A headline and copy text (in English): Nourish your Body & Mind.
Advertising School: Miami Ad School New York
Art Director: Daniel Feuer
Copywriter: Nick Arzhantsev
Food insecurity is a common thing when you a college student. Not enough time to cook, not enough money to order healthy food. How can Soylent solve this problem?

Sneha Suresh : Giving Tamil Proverbs A Tangible Form

Sneha Suresh is a 4th year student at Srishti Institute of Art, Design and Technology. She has been working on a printmaking project which is based on the vernacular. Being a Tamilian, born and brought up in Goa she has worked on a project called ‘Inaipu’ (which means fusion in Tamil) as a part of my pre-thesis project.

“The intent of this project is to present the metamorphosis of the oral tradition of Tamil proverbs and represent them visually by looking at the evolution of Tamil letterforms in a more imaginative way. My role in this project is based on the amalgamation of the oral tradition and visual culture, metaphors, material culture and symbols of Tamil Nadu. I’ve tried to bring out the real and the imagined mentioned in the oral tradition of proverbs through visuals which means, looking at how an intangible expression can manifest into a tangible one. I never managed to get myself to learn how to read and write Tamil which I regret but now, as a visual artist and a visual communication design student I am interested in letterforms and this project has been a pathway for me to get close to my cultural roots. Here are a few links that you could refer to if interested.”

 

Sneha Suresh : Giving Tamil Proverbs A Tangible Form

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GlobalPartners by Miami Ad School

Advert title: Bad [W]rap
Campaign name: Bad [W]rap
Agency: Miami Ad School, Miami, USA
Brand: GlobalPartners
Art Director: Yann Loussouarn
Copywriter: Yessenia Downs

Short description:
In a time when hatred outweighs unity, how do you strip the headwrap of its bad rap?

Twitter has served as a platform for those who oppose muslims, as well as those who support them, so PartnersGlobal decided to stop the hate speech by injecting themselves at the heart of it, in hopes of moving the conversation from hate to encouragement.

We created a video of muslim women showing that, under their headwraps, they are just people. Anytime someone tweets the hashtags #WrapGrab, #MuslimBan, #LoveBeforeFlags or #antimuslim, they will be given the option to include this video with their tweet. Those who are pro-muslim will be given another tool to spread their message of love and tolerance. Those who are anti-muslim will be able to put names and faces to the people who they vilify and see that under their headwraps these women are no different from their mothers, daughters, sisters and wives.

Kayser Permanente by Miami Ad School

Advert title: Kollate
Headline and copy text: Results worth the feeling.
Agency: Miami Ad School, Miami, USA
Brand: Kayser Permanente
Art Director: Yann Loussouarn, Calvin Monterrosa
Copywriter: George Loftus

 

Short description:
Kollate brings down the cost of health insurance by promoting a healthier and active lifestyle. Using wearables that monitor heart rate, steps, distances, quality of sleep, etc., we use this untapped data to bring custom insurance costs to users based on their health activities. By partnering with the health provider Kaiser, we can track and monitor physical activities through the “Kollate by Kaiser” app to bring down the cost of monthly insurance premiums.

Pearsons SIA by Miami Ad School

Advert title: Sia
Campaign name:Sia
Agency: Miami Ad School, Miami, USA
Brand: Pearson
Art Director: Yann Loussouarn, Dora Sarkadi
Copywriter: Yessenia Downs, Adam Rathbun

Short description:
Pearson will create Sia, an aid that will give teachers the extra help they need to maintain a high quality of education while providing students with a personal helper that will preserve the ever important personal communication between students and educators.