Durga Puja – the October Fest of Eastern India, is not only the biggest festival, but something Bengalis plan their year around. And a pen plays an indispensable part in it. Be it assigning Bhog coupons, making the list of shopping essentials for rituals, or doing the rounds for donations – one just can’t do without a pen. Celebrating this and so much more, here is a campaign showing the festive madness through fun doodles that illustrate the role of a pen in major Puja moments.
Advertising Agency: Monkey Wrench Communications, Kolkata, India Creative Director: Tamal Talukdar Art Director: Koushik Jana Illustrator: Koushik Jana Copywriter: Ishita Chakraborty Client Servicing Director: Kusumanjan Banerjee Client Servicing: Anirban Banerjee
Halloween brings its own flavor of humor to horror and while jump scares have a way of getting to just about everyone – engineers are an exception. They face many surprises on a daily basis and think on their feet to overcome challenges. This digital film captures an engineer’s resilience, in a funny and relatable way.
Credits
Agency: Zensciences, Bangalore Co-Founders: Rahul Koul & Rohit Kumar MS. Client: Walmart Global Tech India, Bangalore VP Brand Solutions: Sathya Kumar Head of Marketing: Mili Biswal Creative Director: Madhura Chakravarty Marketing Director: Mayank Panjratan Account Director: Nikita Saxena Copywriter: Sripriya Ganesh Director: Naresh Nathan Editor: Jovith Tellis & Dina Pallath Actor: Kirubakaran Kumar, Senior Software Engineer at Walmart Global Tech India.
Brand: Bison Panel Agency: Doo Creative India Pvt Ltd Directors: T V Prasad, Viswaprasad Raju Creative Team: T V Prasad, Viswaprasad Raju, B P Sarathy, Venkat B Account Management: Vamsidhar Mannem Director of Photography: Suman Raju Rudraraju Additional Photography and Line Producer: Manish Lakhani Line Production: Nature Candid Productions Additional Credits: Stanzin Khakyab, Saravana Kumar Music and composition: Rigzin Nurbu & Tsewang Nurboo Recorded and mixed by Rigzin Nurbu Recording Studio: Resonance Music Hub (Ladakh) Lyrics: Tsewang Nurboo Daman (Drums): Tsering Motup Vocals: Tsewang Puntsog & Tsewang Nurboo Local Coordination: Gulzar Hussain, Stobgais Konchok, Imran Location: Ladakh
For Sanket the idea of product photography was born while he was pursuing his Masters in Product Design at Industrial Design Centre, of IIT Bombay.
With an experience of working as a Car designer (CMFG) with TATA motors design studio, he further honed his astute visual sense of communicating finer product details using photography and lighting as a medium.
Taking his passion further, he is now working as a still life photographer based out of Mumbai. He specialises in shooting products, food, lifestyle and architecture-interiors.
In a short span of time, Sanket has worked for renowned brands like Godrej, Raymond, Park Avenue, EBCO, Future Group, Medimix, Dainik Bhaskar, LivSpace, Futuring Design, SKYi Developers and iStudio Architecture.
His work has been acknowledged by an honourable mention by the IPA (International Photography Awards) for his personal project of Indus Pride Beer Campaign.
Why are you a photographer? I have always been a visually sensitive person, tryst with photography happened long back when I got 2-megapixel camera at the back of my then Sony w700i. I soon realized lighting is my medium to capture the visual aesthetics that I observe and imagine, and thus camera became my tool of choice.
Do you remember any decisive moment when you felt ‘I want to be a photographer’? Rather than a moment, there were series of incidences that have led me to this very present day. One such clear incidence I vividly remember is, on one of those corporate outdoor training sessions the course instructor was asking everybody where do you see yourself after 10 years etc., without hesitating for a moment my answer was ‘ I would like to have my own independent photography career in place ‘. I think the dialogue was going on internally for quite some time, it just needed an external provocation to come to the surface.
Advertised brand: OYO, India Advert title: Get your vaccine to enjoy the vacation soon Translation to English: NA Advertising Agency: Pipe Bomb Advertising, Bengaluru, India Creative head: Vishnu Moulish Copywriter : Vishnu Moulish
