Monthly Archives: July 2011

Nokia N8 by JWT Delhi

Advertising Agency: JWT, Gurgaon, India
Chief Creative Officer: Adrian Miller
Executive Creative Director: Priti Kapur
Creative Directors: Anupama Ramaswamy, Simran Sahni
Art Director: Nishit Shankar
Copywriter: Amish Sabharwal


Dish TV by McCann

Quick channel flip

Advertising Agency: McCann Erickson, India
National Creative Director: Prasoon Joshi
Executive Creative Director: Anil Thomas
Art Director: Ratheesh.P
Copywriters: Anil Thomas, Ratheesh.P
Illustrator: Vibin K Venugopal


Rohit Gandhi Photography

Rohit is an artist by choice where the medium does not matter. From colors to film, the medium may have changed; the imagination to perceive has not. Always looking forward to a take that is fresh and energetic has moved him, and motion for the interactive market is not far behind. Educated at Sir J.J. Institute of Applied Arts, Mumbai, with majors in photography and assistantship with Jatin Kampani and Israr Qureshi in 2002 – 2003 made it sure what he has always been looking for.

Why are you a photographer?
It is a perfect blend of art and technology. As much as I am in love with art of creating pictures, the technology that can raise the bar of imagery is equally motivating. The physics of light and shadow and how it can be brought alive is very exciting. A lot runs through your mind and unless it takes shape in reality, the justice has not been done. It’s imperative to express and show what you really feel and share it with the world. Happiness comes when you share it with the world and find a connection.

Azulix by Sorento

Big tablets, tough to swallow
Azulix. Looks mini, does plenty.

Advertising Agency: Sorento Health Communications, Mumbai, India
Creative Director: Rajesh Rai
Art Director: Siddhesh Kadam
Copywriter: Rucha Patil
Illustrator: Siddhesh Kadam


Adiva by Out Of The Box

“It’s never too late.

Advertising Agency: Out of the Box, New Delhi, India
Chief Creative Officer: Viral Pandya
Creative Directors: Sabu Paul, Guneet Pandya
Art Directors: Viral Pandya, Guneet Pandya
Copywriters: Vaibhav pandey, Viral Pandya, Sabu Paul, Guneet Pandya
Illustrator: Sunil Singh
Typographers: Viral Pandya, Ajay Yadav


Out Of Teh Box seems to be the lone agency upholding international standards in print advertising. Way to go guys…


Morphy Richards by Contract

Make the most of your legs with Morphy Richards Epilators, that gently remove your hair from the root leaving you with smooth and silky skin for long. Legs so beautiful that you just want to show them off.

Advertising Agency: Contract Advertising, Mumbai, India
Creative Directors: Juju Basu, Raj Nair
Art Directors: Juju Basu, Avinash Parab
Photographer: Amol Jadhav
Additional credits: Anil Kadam


Background: To showcase an upcoming release, KARATE KID (featuring Jackie Chan and Jaden Smith), and position PIX as a vibrant youth brand through the same.

Solution: The creative expressions captured the essence of “action” in media like Bus and Elevator.

Result: The overall promotional campaign got PIX ranked as No.1 English movie channel that week.

Client: PIX
National Creative Director: Govindrajan T
Executive Creative Director: Sachin Karle
Art Director: Sandeep Patil, Ratan Vairal
Copywriter:  Mrinal Pentapalli
Client Servicing: Ashlyn Rego, Debojo Sanjiv