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Shakoon Khosla : Art Director at Ogilvy

I work as an art director in Ogilvy and have worked with TBWA and Rediffusion as well. Am a bit zonked out and have goldfish memory. I often forget my illustration styles and come up with new one every time : ) I like experimenting with fonts in addition to helvetica and get twitchy while using lot of bright colors together.

Why are you in advertising?
I figured out this is the only place where you can be unorganized, wear whatever you want to and get a chance to create good stuff : )
Coming back to the point, the work we churn out here has extremely short shelf life hence its fun to match up the speed. I love the unpredictableness of this place, it just doesn’t let you get comfortable with your state of mind.
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Komal Bedi Sohal | DesiCreative in Dubai

Ranked #1 Creative Director in the Middle East by The Big Won report 2009 and #8 Top Art Directors in the world. Komal has just come back from New York after picking up a gold, silver and bronze pencils and 6 shortlists at The One Show. She also picked up an ADC Gold Cube and a Silver Cube on the same trip. This years laurels also include a silver Andy’s, Silver Clios and gold at New York Festival. And now to Cannes.

Why are you into Advertising?
Because in the morning I love my job… by the time the day ends I hate it. Between loving and hating, I feel alive.

Did you attend school for fine art or design or Communications?
I did. BFA, M.S.U. Baroda for 4 years. My specialization was advertising. Still hazy about what I learnt.

Were there any particular role models for you when you grew up?
Honestly it was so long back I don’t remember.

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