Creative

Creatives from around the world.

Rotary Coimbatore by Stark

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We used smart illustrations to connect cricket and its elements to the type of charity work that would benefit from the match; be it education, medical aid or even setting up toilets and drinking water in villages. The result was a clear and powerful communication, that got everyone’s attention.

Print advertisement created by Stark, India for Rotary Coimbatore Spectrum, within the category: Public Interest, NGO.

Advertising Agency: Stark Communications, Cochin, India
Creative Director: Jacob Thomas
Art Director / Illustrator: Vinod Vareed

Vamika Sardana

Vamika Sardana : In Conversation With A Graphic Designer

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Vamika Sardana is a Visual Designer and soon to be graduate of the Strategic Design & Management program from Parsons School of Design in New York. She specializes in print design for apparel and illustration. Her design style lively, bold, full of spirit and extremely happy. About 9 out of 10 times in a day she is thinking about food. She loves creating stories through her designs and takes a lot of inspiration from her culture. She is a very curious person who uses a lot of color in her artwork but is quite the opposite in real life. She is constantly exploring the why’s of things’ and most importantly she does not think Ross and Rachel were on a break 😛

Why are you a Graphic Designer?
It happened by mistake actually. I never wanted to be a graphic designer, I always wanted to be a fashion designer but when I got accepted to MIT institute of design I kind of changed my mind because I thought that graphic design is a more versatile field and also because my other college options were not as good as MIT really 😛

Did you attend school for fine art or design?
For Design, I went to the MAEERS MIT Institute of Design in Pune.

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Amul Dark Chocolate by FCBUlka Mumbai

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Advertising Agency: FCBUlka, Mumbai, India
Chief Creative Officer: Swati Bhattacharya
National Creative Director: Keegan Pinto
Creative Director: Rajdatta Ranade
Senior Art Director: Niraj Patil
Image Production: Cocktail Art Co.

 

Background: Dark chocolates barely constitute 10% of the chocolate category in India. But recently, consumers, especially millennials, have begun embracing dark chocolate. Amul, Asia’s second largest dairy brand, has been making chocolates for over 30 years. It recently launched a variety of premium dark chocolates, including the very rare 90% dark chocolate.

Idea: Uninitiated people don’t know what to expect from dark chocolate. For them, the world of dark chocolates is uncharted and unfamiliar. Using the rarest of variants, the 90% Dark chocolate, we created a world filled with intrigue and mystique, seducing people to be a part of it, to come and get a glimpse of what lies on the other side.

Amulk Dark Chocolate by FCBUlka

Amulk Dark Chocolate by FCBUlka

Bharti Pharma by Jaanrise

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Advertising Agency: JAANRISE, Hyderabad, India
Creative Director: Sumann Gadde
Art Directors: Abhi Rathan, Satish Valluri, Bhaskar Vanam
Copywriters: Rohit Narla, Aryak Ray
Photographer: Dilip K David
Managing Director: Boyapati Chaitanya
Chief Strategy Officer: Ratnakar Rao
Director Planning / Growth: Pavan Kumar
Head-Business Affairs: Sarodhya Yadav

A Nordic Paint Company Launches A New Collection To Help Protect Endangered Species

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A Nordic paint company launches a new collection to help protect endangered species

Tikkurila’s new Endangered Colors collection consists of nine different colors, each representing an endangered animal species – such as giant panda, Siberian tiger and snowy owl. Tikkurila donates one euro per sold product to the protection of endangered animals.

According to an environmental report by the United Nations*, one million plant and animal species will face extinction during the next decades. As species go extinct, unique colors are forever lost.

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Selva Foods by Design Juice, Bengaluru

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Advertising Agency: DESIGN JUICE, Bengaluru, India
Creative Director: Sandeep, Siddarth Basavaraj
Art Director: Sunil Kumar
Copywriter: Siddarth Basavaraj
Illustrator: Sunil Kumar, Abhijith
Photographer: Abhijith
Additional Credits: Krishnakant

Print advertisement campaign created by Design Juice for Selva Foods, a burgeoning spice powders brand that has a presence in South India. The overarching thought behind this campaign is: what Selva spice powders can do to your favourite regular dishes, where spice powders’ flavour will be the key differentiating factor – with a punch of an unmissable piquant taste.

Chennai Plastic Surgery by TinyTall Creative, Chennai

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Advertising Agency: TinyTall Creative, Chennai, India
Managing Director: Muthu M
Creative Director: Muthu M, W. P. Sudarshan
Art Director: Irfan Ahamed H
Visualizer: Manasi Vijayakumar
Sr. Visualizer: Srinivas R
Copywriter: Balu S
Image Enhancement: Manasi Vijayakumar
Graphic Designer: Anandharaj

The campaign was executed as part of promotion for Tattoo Removal Procedure offered by Chennai Plastic Surgery. This campaign was targeted at the LGBT community offering simple cosmetic solution to enable easier transition.

Chennai Plastic Surgery continues to offer many such cosmetic solutions to the LGBT community.

Rajiv Puppalwad : In A Chat With An Art Director

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I come from small city of Maharashtra – Nanded. I always wanted to pursue creative field because my father is a writer, and I’ve always been fascinated with the creative world due to him. After completing my Art Teacher Diploma, I decided to set foot in real world of art, which pushed him to come to Mumbai and pursue an art degree in the illustrious institute of Sir J J Institute of Applied Art. My main forte lies in creative illustration and also in developing unique creative ideas.

I’ve been in the creative business since 2012 till date and forever. 

I started my creative journey with LINK ADS India followed by Eggfirst Advertising and currently COX AND KINGS ( INDIA) Mumbai.

Over the last many years, I’ve worked on various brands like Society Tea, Hasmukrai Tea, TATA motors, Ajmera, Hiranandani Fortune City, Peninsula Heights, Peninsula Land, Kokilaben Dhirubhai Ambani Hospital, etc. Under the Cox and Kings brand, I’ve worked on several of its sub-brands like TUTC, GLODEN BREAKS, Enable Travel, Bharat Deko, Duniya Dekho, Self Drive, CKFS, FIT, etc.

Why are you into Advertising?
Since the time I was in school, I had a keenness for drawing and painting. With time, this fondness of mine just grew and I knew that advertising would be the right outlet for me to showcase my creative side. Somewhere the whole idea of solving a customer’s problems with the right kind of brand communication has always appealed to me. 

Did you attend school for fine art or design or Communications?
Yes. I did my BFA at Sir J. J. Institute of Applied art, Mumbai. (2008-2012)

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