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Sukanya Bose : In A Chat With a Student Graphic Designer

Sukanya is a student at Srishti Institute of Art, Design and Technology, Bangalore. An avid dog lover and daydreamer, she seeks inspiration in the everyday things of life. Passion for visual designs and image making her motivation. Exploring with forms, typography and media – design is her attempt to make this world a better place!

Why are you a Graphic Designer?
I have always had an interest in art since I was a kid. Over a period of time it grew into passion for images and colors. What really pushed me to be a visual artist was my keen interest in understanding the psychology of images and how it affected each human mind so distinctly and differently.

Did you attend school for fine art or design?
Design School, I always knew I wanted to attend design school.

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Samsung by Cheil

Advertising Agency: Cheil Worldwide, Gurgaon, India
Art Director / Creative Director: Sarabjit Singh
Copywriter / Associate Creative Director: Amit Karwasra
Graphic Designer: Khima Nand Pandey
Production Manager: Prantik Dutta
Photographer: Mukul Raut
Executive Creative Director: Anupama Ramaswamy

 

samsung_housewife_0

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Puffin Audio Books by Ogilvy Mumbai

Advertising Agency: Ogilvy, Mumbai, India
National Creative Directors: Abhijit Avasthi, Rajiv Rao
Executive Creative Directors: Sukesh Nayak , Anurag Agnihotri
Senior Creative Director: Talha Nazim
Associate Creative Director: Ramchandra Patil
Copywriters: Talha Nazim, Ramchandra Patil
Art Directors: Ramchandra Patil, Madhuri Mhatre, Talha Nazim
Illustration: twinbrains, Delhi NCR

sound_wave_1_alice_in_wonderland

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Kermit The Frog kept his new love secret long enough by BBR Saatchi & Saatchi

Kermit The Frog kept his new love secret long enough.
Now that he’s gone public, he can release his latest love song:

A middle eastern serenade based on the original soundtrack and Israeli hit “Denise What will be with You”.
Kermit knows: the hottest girls are called Denise.
The story behind the original video clip:

A few days ago we launched the clip “Denis What Will Be With You”

which broke the internet.
The clip which was an unbranded music video for Unilever’s Branflakes cereal brand.

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Instagram spec print for Paralympic Games

“A bigger space on Instagram gives us more room for our picture, so we created a print campaign for the Paralympic Games called Drop The Crop that portrays this feature in a positive light. The games are nearing and are slated to happen in Rio we thought this could be a great opportunity to shed some much needed light on them. With the new feature, now there’s more space to display their determination.”

Art Directors – Liudmila Kulibaba & Rajath Ramamurthy
Copywriter – Tanvi Tandon
Strategist – Shashank Hariharan

1.victory

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Prateek Suri : Interview With An Advertising Copywriter

Prateek Suri, Creative Group Head, Contract Advertising is also an avid drummer. Till his metal outfit disbanded a few years ago, he was often seen on stage at music festivals across the country. He now spends his free time as a part-time session drummer, who loves the outdoors as much as beer, YouTube, trolling the internet and annoying his wife.




Why are you into Advertising?
You stare into nothingness, day dream with your feet on the desk and ‘think’ all day long. Just when you delude yourself into believing that this is life, you get so busy that your coffee goes cold, days blur into nights and your dog forgets your face. Gotta love that unpredictability.

Did you attend school for fine art or design or Communications?
Yes, I studied advertising and PR at IIMC, Delhi after graduating in English from DU.

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DHL by Grey Group, Bangalore

Advertising Agency: Grey Group, Bangalore, India
National Creative Director: Malvika Mehra
Executive Creative Director: Ram Jayaraman
Senior Creative Director: Mark Flory
Art Directors: Vinayak Thattari, Ajith KS, Cesar Chica
Retoucher: Geethachari.SC
Photographer: Yolk Studio
Additional credits: Maruri Grey Ecuador

 

dhl_hands_cutter

 

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Mobil 1 Honda takes on the ‘bad guys’ : BBDO Singapore

(This post is sponsored by Mobil 1)

In this Mobil 1 film, a Honda takes on the ‘bad guys’ through a thrilling display of speed, agility, precision and fine film craft.

The ad goes on to show how a car powered with Mobil 1’s proprietary Multi-Layer Anti-Wear Technology has the performance and agility to outdo other cars, using a martial arts movie as a metaphor.

Advertising Agency: BBDO Singapore
Executive Creative Director: Ravi Eshwar
Production Company: Stink Shanghai
Producer: Ann May Chua
Director: Eric Augier
Editor: Frederic Baudet

More here: po.st/CarFuIN

https://www.youtube.com/watch?v=jlumuH6qTZo

Super-Pharm ‘The Blind Brushing Test’ by BBR Saatchi & Saatchi

Every little girl would agree: brushing your hair can be a real nightmare. Especially when dad does it for you. Or is it Mom?

Well, there is always one parent who does it better, smoother and less painfully.

It’s a time old theory any little girl can tell you is proven. But we decided to put it to the test anyway and then we changed one of the variables:

We introduced Super-Pharm’s new Wet Brush in the equation. Now who brushes better? Mom or Dad?

Credits:
Agency Credits: BBR Saatchi & Saatchi
Client: Super-Pharm
Brand: Life Private Label Brand
Product: The Wet Brush (hair brush)
Executive Creative Director: Nadav Pressman
Creative Director: Idan Levy
Art Director: Michal Gonen
Copywriter: Yair Zisser
VP Production/ Content: Dorit Gvili
Producer: Odelia Nachmias Freifeld
VP Group Account Head: Shani Shaul Vengosh
Noa Sharf: Account Supervisor
Stav Hershkovitz : Account Executive
Shai Nissenboim: VP Strategic Planning
Roni Arison: Planning Supervisor
Ronit Doanis: Traffic Co/Ordinator
Bonamaze: Production Company
Director: Guy Michael