Hammer Communications

Sri Aurobindo Society : By Hammer Communications, New Delhi

The thought: By changing our lifestyle and creating consciousness, the human mind can empower any obstacle. Yoga, one of India’s most-successful exports to the western world, believes in a similar decree. Reason enough for the United Nations also to declare ‘International Yoga Day’ on June 21st every year. The idea propagated in the visuals offer a simple yet engaging thought that marries Rangoli, a folk art from India where patterns are created on the floor in living rooms or courtyards with Yoga postures. By replacing Yoga postures in a similar setting, one gets to see an interesting and colourful medley of human consciousness. Truly an epicenter of positive energy and a befitting ode to a global event.

Advertised brand: Sri Aurobindo Society, New Delhi
Advert title(s): Yoga Rangoli
Headline and copy text (in English): Celebrating World Yoga Day
Advertising Agency: Hammer Communications, New Delhi, India
Creative Director: Gaurav Bahl
Senior Creative Group Head (Art): Prakash Jaya Shanmugam
Copywriter: Gaurav Bahl
Art Director: Prakash Jaya Shanmugam
Copywriter: Gaurav Bahl

Yoga Day AOTW-01

Stop Illegal Ivory Trade by Hammer Communications India

Advertised brand: Homestead India   
Headline and copy text (in English): Last year up to 36,000 elephants were killed for their ivory. Trigger an initiative to save elephants.
Advertising Agency: Hammer Communications, New Delhi, India
Creative Director: Gaurav Bahl
Executive Creative Director: Suman Sengupta
Copywriter: Gaurav Bahl
Additional credits: Sudipto Das

Don’t Drink & Drive by Hammer Communications, New Delhi

Advertised brand: RADICO KHAITAN
Advert title(s): Don’t Drink and Drive
Advertising Agency: Hammer Communications, New Delhi, India
Creative Director: Gaurav Bahl
Executive Creative Director: Suman Sengupta
Copywriter: Gaurav Bahl
Additional credits: Sudipto Das

 

Homestead India by Hammer, New Delhi

Advertised brand: HOMESTEAD INDIA
Advert title(s): Recycle E-Waste
Advertising Agency: Hammer Communications, New Delhi, India
Creative Director: Gaurav Bahl
Art Director: Prakash JayaShanmugam
Copywriter: Gaurav Bahl
Illustrator: Prakash JayaShanmugam
Photographer: Panneer Selvam
Additional credits: Suman Sengupta, Sudipto Das

Ewaste Homestead 01-01