Sendil Kumar

Holi by Madras Brand Solutions, Bangalore

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Holi, the festival of colours, and its inherent message of diversity is the focus of this campaign for Travel Tours, one of India’s top travel aggregators. Inspired by the many-hued celebration, ‘Rang De India’ cleverly highlights stunning domestic destinations through a shade card.

Advertising Agency: Madras Brand Solutions, Bangalore, India
President: Vikram Menon
Senior Vice President: Sriram Sunder
Creative Directors: Ajit Devadason, Sendil Kumar
Art Directors: Vinay Saya, Ajit Devadason
Copywriters: Ajay S Kurpad, Sendil Kumar
Illustrator / Typographer: Vinay Saya
Client Service Director: Narayan Ganeshan
Group Account Manager: Malvika Sekhar

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Superfan by Madras Global

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The concept is inspired by nature. Birds, dragonflies, and butterflies are anatomically structured in a way that they can fly without much effort throughout their life-span.

Flight is at the core of their survival. Similarly, Superfan as a brand wields a range of products that echo effortlessness and efficiency.

With a far more modern structure and technical capabilities, they fly all day and night, throughout the year keeping the people of South India comfortable in their homes.

This, while also saving energy and electricity. They are ‘shaped to fly’.

Advertising Agency: Madras Brand Solutions, India
President: Vikram Menon
Senior Vice President: Sriram Sunder
Creative Directors: Ajit Devadason, Sendil Kumar
Art Directors: Vinay Saya, Ajit Devadason
Copywriters: Sendil Kumar, Ajay S Kurpad
Illustrator: Vinay Saya