An alumnus of the famed JJ School and Mohammed Khan School of Communication, a sharp thinker of ideas and a sharp shooter on the pool table, Designer and communicator par excellence, brand builder who doesn’t hesitate to call a spade a spade, Fish lover and funtoon… all these put together would describe Alok Gadkar, the young award-winning firebrand General Manager and Executive Creative Director at The Classic Partnership Advertising in Dubai.

DesiCreative caught up with him to get his take on what makes him tick in advertising and how he sees the future of the industry going forward.
Why are you into Advertising?
I am not into Advertising, Advertising is in me.

Did you attend a school for fine art or design or Communications?
Oh yes, I have a B.F.A. degree from Sir J.J. Institute of Applied Art, Mumbai.
It was a fun-filled 5 years with specialization in Photography. Later, I enhanced and honed my communication skills at the Mohammed Khan School of communication (Enterprise Nexus).
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