Our designs speak about the importance of physical distancing in helping to prevent the spread of COVID-19. Rather than just telling people how it’s done, we wanted to display the intensity and seriousness of the situation with the help of this creative series that puts forth everyday instances. We’ve been told to stay in for ourselves and for our families but yet such appeals fail to get the recognition it needs. These creatives simply state that the virus is EVERYWHERE and to save yourself as well as others, the best destination for you is home.
Advertising Agency: Yellow | Branding and Digital Marketing Agency, Mumbai, India
Creative Director: Shrey Doshi
Writer: Maansi Parikh
Graphic Designer: Milind Gawas