Animals unfortunately, cannot talk. And because they can’t talk, they can’t share. But imagine for a second, if they could. Imagine if they were loaded with the same ammunition we had, namely cameras and mobile phones. What would they show? This campaign explores that. And it asks the viewer to share their pain, because they can’t.
Print advertisment created by JWT, India for Sanctuary Nature Foundation, within the category: Public Interest, NGO.
Advertising Agency: JWT, Gurgaon, India
Chief Creative Officer: Senthil Kumar
Executive Creative Director / Senior Vice President: Amit Shankar
National Creative Director: Sambit Mohanty
Creative Director / Art Director / Illustrator: Prakash Suniya
Copywriter: Bodhisatva Dasgupta