Interviews

Sam Mohan : Interview with a Photographer

Sam Mohan might be considered one of the most versatile photographers among his peers. He has the intrinsic ability to switch rather smoothly between different genres of photography be it fashion or documentary, people or product, landscapes or architecture, and yet maintain his own individual style through it all. It is this ability that makes him a master of the art in his own right. His most exciting works showcase a play of light & color that makes the viewer transcend into the image itself. His images have a visual texture that borders around the surreal. It is seldom one can see this on everyday images.Sam Mohan’s images are beautiful because he sees them that way.

He has been signed up by Yellow Korner France for his work from the series ‘Killing the Stereotype’. This is being showcased in 85 galleries around Europe currently. He has been commissioned by The Times UK, Children’s Heart Link USA, Samvirke Magazine Denmark, Nature Magazine, UK and several other magazines across the country and globe to breathe life into some fascinating stories about people and places. He has also recently been invited by the town of Urk, Netherlands to do portraits of people from the beautiful fishing village. His commercial clientele include Puma, Nike, Lenovo, Aditya Birla Group, Titan Fastrack, Titan tanishq, Titan Sonata, BMW, Britannia, TVS, Pepsi, Sab Miller, Prestige Estates Pvt Ltd, Wildcraft, DHL, Bulchee to name a few. Sam Mohan lives and works out of Bangalore, India.

Why are you a photographer?
My dad was in the Indian army and every time he came back home on a holiday he would bring back pictures of all the places that he was posted at — which were far and beyond. It amazed me that there was such a different world out there. It sparked curiosity in me as a child. This world and different worlds like it had to be experienced and captured. Photography it seemed was the only way I knew how to.

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Suman Das : In A Chat With A Senior Creative Director

A bookworm, a foodie and driven by the passion for advertising he went extra miles trying his hands at possibly everything related to advertising. By profession a clinical nutritionist, he always knew he was meant for advertising.  Suman works with Wex Inc, Kolkata.
 
“There are so many problems – disease, hunger, poverty, racial and religious intolerance, crime, personal distress and failure – but each of these problems provides opportunities to make a true difference. It works the other way as well. Bringing fun, laughter, success and happiness are equally important. I apply my expertise, skills and talent to be a force for good in the world.”

Why are you into Advertising?
I had an unconscious brush with advertising the first time. It was an audio-visual advertisement. I was a baby, hungry and crying for food while my mother was my TG. That is how it all started! It’s a part of life. Nobody can live without it.
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Russell Barrett : In A Chat

Russell Barrett is a Managing Partner and CCO at BBH India.

Why are you into Advertising?
I write well and I’m good at telling stories. There are few options left for people with those skills. Legally.

Did you attend school for fine art or design or Communications?
I studied English Literature. No gainful employment is possible with that degree.

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Ian Pereira : In A Chat With A Photographer

Ian grew up in Colaba. He was educated in Mumbai and graduated with a B.Com degree. He went to London in 1979 and studied photography at the Polytechnic of Central London, UK and worked at Colorama Processing labs too. Spent 3 months in Chicago assisting various photographers. In 1984, Ian returned to Mumbai and begun his career as an Advertising & Industrial Photographer and have successfully completed 30 years in the profession. He specializes in Still Life, Industrial, Jewellery, Food, Industrial and Product Photography.

Why are you a photographer?
As a teenager I began to love photography. My Dad is a serious amateur photographer. I got interested in photography and on a holiday, one day, he let me use the camera. My parents then realised that I had some talent and encouraged me to pursue photography as a career. They then sent me to London to study photography

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Do you remember any decisive moment when you felt “I want to be a photographer”?
As I mentioned, my talent for photography was obvious from a young age. My parents took us on a holiday to the UK and US in 1976. I shot a lot of images on the trip. My Dad, who was Co-founder of Chaitra Advertising, was able to use one of the images of the Statue of Liberty that I had shot, in an advertisement. It was then that I decided that I would make a career out of photography

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Our Little Studio : Disha Gupta Sangal

 

Disha Gupta Sangal, a Graphic Design Consultant and founder of ‘Our Little Studio’ graduated from Wigan & Leigh College with a degree in Graphic Design. With an experience of 5 years in the industry, Disha has developed a good understanding of clients and their design briefs. For her graphic design is about the perfect fusion of passion and knowledge. She specialises in Identity, print, illustrations and icons. She has recently started her own venture ‘Our Little Studio’. One can see and appreciate  portfolio here and she blogs here.

A little about your outfit “Our Little Studio.”
Our Little Studio is only 4 months old, a graphic design start-up, based in New Delhi. We believe in creating the wow factor with every design to ensure that our client’s products stand out amongst all the competition. Logo Design, Branding, Illustrations, Icons and Print design is our key areas.
Is Our Little Studio primarily an illustration and design company? Do you also work on brand building and corporate identities?
I am looking forward to work on brand building and identities .

Tell us about your designers/animators. Did they go into fine art or design schools? How do you pick them up?
Currently I am working alone, I prefer working on project basis to avoid an unwanted pressure of deadlines. I like to put my efforts in one or two project at a time, this helps to give quality work and my clients don’t need to worry about the deadlines.

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Deepikah Rahul Bhardwaj : Interview With A Designpreneur

Deepikah is a designpreneur based in New Delhi. She grew up in Delhi in the 90’s and studied communication design from Pearl Academy. After creating a docu-graphic film for UNESCO for her dissertation project, she moved to Mumbai to work at MTV as a motion designer for 4 years. After working with various TV channels- MTV, Nickelodean, Disney; She moved back to Delhi to be closer to family. After a failed attempt at running a startup in partnership; she now works independently from her home studio creating bespoke brands, illustrations, motion graphics and more. She feels in today’s times, networking and collaborating is an essential part of the creative growth process.
A little about yourself:
I am all over the place. I like to call myself a design entrepreneur. I work independently on projects from various media and tend collaborate with the best people in business to create small manageable teams of creatives for every project. In this way, I end up being able to do a lot of different kinds of things without limiting myself to the abilities of a fixed team, like in a studio or a company.

Why are you a Graphic Designer?
I like beautiful things and systems. I like beautiful things in beautiful, seamless systems.

Did you attend school for fine art or design?
I was the first batch of Communication Design that graduated from Pearl Academy.

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Vrushali Somavanshi : Interview With A Graphic Designer

Vrushali Somavanshi (Artopus) is a graphic designer, an Engineer and a pattern lover. She is also an occasional poet and loves watching films. Often looking for inspiration in the nitty gritty of things, and finding ways to communicate the commonplace observations visually through her idiosyncratic art her work ranges from colourful flat illustrations to intricately detailed pattern art. She currently is freelancing and also sells her artwork online on different types of merchandise. She has never attended a design school and is planning to pursue a Post graduation degree in Visual communication

Why are you a Graphic Designer?
A quote I read sometime back by Ira Glass kind of resonated with me, she talked about how in the beginning all of us who do creative work get into it because we have good taste and it is because of that good taste that our work keeps disappointing us, so only after time and lots of practice one day our work will be as good as our ambitions.

I think it’s the joy of being able to see my ideas come alive on paper that got me started. It’s because of the funny feeling of weird satisfaction I get when I see good typography and clean design.
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Abhijit Karandikar : Interview with an Art Director/CD

Why are you into Advertising?
Because I just love it!

Did you attend school for fine art or design or Communications?
Yes, I hold a bachelor’s degree from Sir JJ Institute of Applied Art.

Tell us about your awards?
One show, Cannes, Clio, Asia Pac, London International, WPP, Ad Fest, Kyoorius, among others.
But I still cherish first ‘CAG’ award which was a ‘must have’ in the 90’s.
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Jaikishan Patel : Illustrator

An observer, born and brought up at Raigarh in the region of Chhattisgarh India, practices in the field of communication design.  Believes in design as a part of life.
Graduated from D J Academy of Design, Coimbatore in 2011. After a short experience of 2 years working in Design industry, currently perusing masters in design at Industrial Design Centre, IIT-Bombay, Mumbai.

Communication Design
As I love it and I see it everywhere.

I am a human being, love to observe, experience and practice design. Focused in communication design, I believe if there is an honest (at times appropriate) communication, life can be understood very easily.

Why are you a Graphic Designer?
Because I love it and I see it everywhere.

Did you attend school for fine art or design?
It took me about 3 amazing years after finishing my higher secondary ‘education’ to find out that what I love to do can actually be the part of my education too.  I spent 4 years, trying to practice communication design at D J Academy of Design (DJAD) Coimbatore, in southern India. And currently further exploring at industrial design centre (IDC), IIT Bombay in Mumbai.

You have a distinct style of Design. How long did it take you to develop your style?
I believe that the style is something that develops on its own by the circumstances we work in. I am experiencing in different parts of India that are full of rich and contrasting stories. They all excite me to explore.

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Samidha Gunjal : Animator, illustrator, Artist

She hails from a small town, and was born to a doctor couple, having said that she is always extremely passionate about her own creative career path. She chooses to display her thoughts through her illustration work. Post her Architectural days she did her Masters in Design with a specialization in Animation from IDC, IIT Bombay. Now working as a freelance artist mainly into illustrations, 2D animation, comic art and painting.

Why are you an Illustrator?
It was child’s play in the beginning; I started writing the stories from my childhood and loved to read kids novels. Spent hours trying to understand the concept of story telling. Going ahead with the passion I choose to create my own illustrated world by story telling and drawing. After completing my Architecture, I got into IDC, IIT for my further studies in Animation. While working on concept art I realized the passion for Illustration and I made my illustration work my medium of communication. With the great admiration from my faculties I went ahead and illustrated my first Children’s book for Scholastic.

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