Bringing the world to the classroom
Sadhbhavana World School is a prestigious educational institution in North Kerala, India. The objective was to communicate the key proposition -‘ Bringing the world to the classroom’ in an interesting, thought provoking manner, which could appeal to children and parents alike. By creating a vibrant world of History, Life Science and Geography, the campaign drew upon the school’s uniqueness- that of knowledge transfer through experiential learning. The ads were released during new admissions for the academic year 2011 – 2012.
Advertising Agency: STARK Communications, Kochi, India
Creative Director: Soni Ravindranath
Art Director: Vinod Vareed
Copywriter: Soni Ravindranath
Illustrator: Vinod Vareed
3D Artist: Reenu
Poor copy of ‘Serial Cut’s work. DO SOMETHING ORIGINAL PLEASE!
bad art. worse copy. worst is the client.
Well, I am not aware if this is the original thought or not, but These ads look decent for me. And imagine like a normal man , unlike an adman or adwoman, they are visually attractive.
And no one reads the body copy (of course copy is quite like first draft) for such visually treated ads, isnt it?