Advertised brand: Paloma Olive Oils
Advert title(s): Evoo – No More Hurdles!
Headline and copy text (in English): No More Hurdles!
Advertising Agency: Silk Route Communication, Pune, India
Creative Director: Dnyaneshwar Jadhav, Amol Mahajan
Art Director: Dnyaneshwar Jadhav
Copywriter: Amol Mahajan
Illustrator: Mandar Kulkarni
Senior Visualizer: Vijay Gopale
Additional credits: Vivek Wani
Rationale:
There are various health issues faced by diet-conscious and over-weight
people. They have to take extra-care when eating food, be it cholesterol, fats or carbs. Some oils are not healthy and can damage veins by creating blockages. With Evoo Olive Oil all your hurdles concerned with eating food are taken care of, because it’s light and fat-free adding to the health-quotient of your food!
