Monthly Archives: April 2021

Ankita Dsouza : Illustration, Graphic Design

Ankita is a lettering artist, illustrator and graphic designer from Bangalore. She is currently pursuing her Masters in Design at the FHNW Academy of Art & Design in Basel, Switzerland. She has worked with a number of clients both large and small, in different sectors. She hopes to acquire new skills through her international studies that would help her become a more effective communicator and tackle larger, more relevant issues through her work. Apart from commercial work she does a number of small passion projects that help her stay connected with her varied interests outside the field of design. Collaboration is a key factor of her explorations in design and is always open to learning and working from others in the field.

Why are you a Graphic Designer?
I have always been interested in the little stories that live in everything we experience. Right from my first internship, I knew that it was the right choice for me. I have never regretted it.

Did you attend school for fine art or design?
I completed my undergraduation from MIT Pune in Communication Design and I am currently pursuing my Masters from the FHNW in Basel, Switzerland.

You have a distinct style of Design. How long did it take you to develop your style?
Currently I am still in a very exploratory stage of finding a particular style. I have never consciously tried to restrict myself .The real task is always to be consistent and keep growing.

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Adidas by Miami Ad School Madrid

Advertised brand: Adidas
Advert title(s): Ozone
Advertising Agency: Miami Ad School, Madrid, Spain.
Copywriter: Cesar Rodd (Rodriguez), Beatriz Salmeron
Art Director: Laura Colored, Pjotr Barakov
Short rationale: “Adidas launches Ozone, a running shoe that measures pollution and collects data to provide the runner with the cleanest route for a run.”

#MaskUp by Monkey Wrench, Kolkata

SYNOPSIS

#MaskUp is an initiative to remind people that the global pandemic is far from over and why it is still imperative to wear a mask and step out. Marking the festival of colours or Holi in India, this campaign gently showcases examples of responsible citizens who have rightfully celebrated wearing masks and using dry colours. Let’s be cautious, let’s play safe.

CREDITS

Agency: Monkey Wrench Communications, Kolkata, India
Creative Director: Tamal Talukdar
Associate Creative Director: Madhura Chakravarty
Art Director: Tamal Talukdar
Copywriter: Madhura Chakravarty
Client Servicing Head: Kusumanjan Banerjee

#MaskUp By Monkey Wrench, Kolkata
#MaskUp By Monkey Wrench, Kolkata