Santanu Mitra

No Lockdown For Education : MonkeyWrench, Kolkata

The crisis of Covid-19 has brought the world to a standstill. The hustle and bustle of our lives and the clockwork of the giant corporate world and various consumer industries have come to a grave pause. While we are safe indoors, our bankers, scientists, policemen and scientists have been fighting at the frontline to keep us safe. And to prepare the future for an even stronger fight, our teachers have been quietly sitting indoors and teaching online every single day to mould the future set of bankers, scientists, policemen and change-makers. From the blackboard to the laptop, from picking up chalk to picking up video classes – the world may be under a lockdown but the mind is free – and our teachers globally have been imparting knowledge with courage through every technological way possible. We salute our frontline warriors in the education sector for continuing to fuel hope and shape a stronger world.

CREDITS:

Agency: Monkey Wrench Communications
Creative Director : Ashis Mridha
Associate Creative Director : Madhura Chakravarty
Client Servicing Head : Kusumanjan Banerjee
Illustrator: Santanu Mitra
Animation & Edit : Soumitra Sengupta
Copywriter: Madhura Chakravarty
Graphics : Anubhav Mridha, Soumitra Sengupta
Supervision & edit : Arijit Seth
Music : Arijit Chakraborty
Voiceover: Debarjo Banerjee, Debalina Chakraborty

Supra Press by Monkey Wrench Kolkata

In India, marks are one of the primary parameters of judging a child’s worth and children are constantly subjected to comparisons by their parents. Our campaign highlighted examples of renowned geniuses who were not born geniuses but paved their way towards glory by tapping into their passions while honing their skills, conquering the odds in their way towards greatness. In the coming exam season, let’s remind our children that they are not defined by their grades.

Advertising Agency: Monkey Wrench Communications
Creative Director: Ashis Mridha
Associate Creative Director: Madhura Chakravarty
Art Director: Aritra Das, Ashis Mridha
Copywriter: Suchetana Ghosh, Madhura Chakravarty
Illustrator: Santanu Mitra
Head Client Servicing: Kusumanjan Banerjee
Account Management: Ankita Chatterjee

 

Supra Press by Monkey Wrench

Supra Press by Monkey Wrench