Under 30? This London Competion is for you!

[FC]

London International Festivals

http://liaawards.com/competition2.shtml

Young Creatives and Student Competition

For 20 years, LIA has honoured the world's most creative individuals and institutions through the world's best judged competitions. In February 2006, LIA launched the addition of the Young Creatives and Student Competition to nurture and reward young talent. In turn, the Young Creatives and Students will be asked to create a unique advertisement or website which should entice their own generation to take part in global political, social and economic issues.
Recent polls and studies indicate that young people do not fully appreciate how public policy impacts their lives on a daily basis and have never been known to vote or become involved in overwhelming numbers. Yet at the same time according to the Chronicle of Philanthropy "teenagers are becoming vital players in the non-profit world by starting their own charities, sitting on grant making boards, raising money, volunteering, and leading efforts to solve problems in their neighborhoods, schools and beyond."

What then, is the disconnect?

LIA through its vast global network believes it can not only help decipher an answer but bring the world closer to engaging a generation to participate in the political process, become informed, and ultimately become involved in civic life.

The London International Awards is a global leader in acknowledging creative excellence for Advertising, Design, and Interactive Media. We strive to build relationships that cultivate win-win support for the advertising and creative communities while embracing a commitment to corporate social responsibility.

ENTRANT ELIGIBILITY
Young Creatives must be 30 years of age or younger at the deadline date.

Student applicants must be enrolled full or part-time in an accredited
educational institution, regardless of age.

Work can be developed specifically for this competition or submitted from
previous projects.
ENTRY DEADLINE: 30th June 2006

JUDGING PROCESS
The jury panel will be comprised of renowned advertising professionals,
elected officials and political commentators from across the globe.

PROJECT DESCRIPTION Entrants are asked to create an Interactive, Print/Press, Radio or TV advertisement or website. Target audience teens to 30 year olds

TONE, ATMOSPHERE and ATTITUDE The ad or website should be a positive approach to encourage youth to participate in the political process, become informed, and ultimately get involved in civic life. Getting involved means more than voting or registering to vote. It means finding out about public policy issues, making your opinions heard, and understanding that every voice makes a difference.

The ad may include a call to action asking youth to understand the dynamic of policies, politics, and individual interests as it shapes the world around us.

The ad should make the target audience feel that not only is it Right to Get Involved, but that it is the Hip and Cool Thing to do and that they can make a difference.

DESIGN/USABILITY SPECIFICATIONS
The ad MUST be bi-partisan/no-party affiliation and can not endorse or
insult a particular party, public official, or candidate for office.

TV - up to 30 second advertisement
Print - 1 advertisement (black and white or colour)
Radio - up to 30 second advertisement
Interactive - viewable/working URL (web address)
AWARDS FOR WINNERS
Young Creatives

$10,000 US Dollars (individual or creative team)
Winner will receive a trip to London to attend the 2006 Annual Awards Presentation scheduled for November 2006. Trip will include airfare and hotel accommodations.
Winning work will be displayed in the LIA 2006 Winners and Finalists Annual.
Winning work will be shown at International Presentations around the globe throughout the following year.
College Competition

$5,000 US Dollars (individual or creative team)
Winning work will be displayed in the LIA 2006 Winners and Finalists Annual.
Winning work will be shown at International Presentations around the globe throughout the following year.
High School Competition

$1,000 US Dollars (individual or creative team)
Winning work will be displayed in the LIA 2006 Winners and Finalists Annual.
Winning work will be shown at International Presentations around the globe throughout the following year.

ENTRY FEES:
High School -- $20 US per entry
College/University -- $50 US per entry
Young Creatives --- $100 US per entry