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The one that started it all. October, 1991. One of the first ad for Kamasutra Condom featuring Pooja Bedi and Marc Robinson. More dare bare ads appeared in girlie magazine Debonair. Agency: Lintas*
Moods ad featuring Pooja Batra. Year 1999. Agency: RK Swamy
Year 1995 Tuff Shoe Ad featuring Madhu Sapre, Milind Soman, two bad pair of shoes and one shy python. First published in Cine Blitz and G. But the controversy started after the image appeared in a news item for Sunday Mid Day dated July 23, 1995. A women's group protested outside Madhu Sapre's house and handed her father saris. The matter later went to court.
Agency: Ambience
cross culturalization plays important role...it works with how people take the advertisement and will it be acceptable to their national audiences...!!!
Aah, the good old days of hard-smoking, hard-drinking, non-mobilephone, non-twitter, non-online, non-emasculated advertising, which sold sex with cigarettes and shoes and condoms and everything in between and when pythons became skin and skin became another word for condoms and all we indians wanted was to see heaving bodies in the Grind on MTV and cable television came home for the first time and we all sat up late to watch those R-rated movies on Star Movies and when Debonair still had beautiful nudes and when advertising 'sexed' it up and people were less prudish and more daring despite what we think India today is and when Anil Dharker, Khushwant Singh and Kiran Nagarkar wrote of sex with such chutzpah. Miss those wonderful days of growing up and growing up learning about passion...guess I am old now and advertising/tv is more boring!
and too much censorship now. too much moral policing. I miss the good old days at a smoke filled pub after a long day at work. Now you cant smoke in a pub.
