If Jeans could talk

[Madonna D'souza]

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Advertising Agency: MacLaren McCann, Canada
Creative Director: Sean Davison
Art Director: Matt Howe
Copywriter: Natalie Greenspan
Editor: Ross Birchall from Bijou Toronto
Published: September 2009

"Fun, random, outlandish, and just plain awesome, life happens in denim. The silent witness, jeans are our tried, true and trusted companion. Thus, if they could actually talk, jeans could write our biographies, our personal tell-alls."