Vaidehi Mewawalla

The Avengers : Students’ Work from Miami Ad School

Advert title(s): The Avengers

Art Director: Hridaynag Kooretti
Copywriter: Vaidehi Mewawalla, Deepika Desai,
Advertising Agency: Miami Ad School
Synopsis:
How do you promote a Marvel Studios movie with multiple superheroes? We decided to do it by showing – none of them. We promote ‘The Avengers’ by launching Print Ads in New York to remind the city, that saving the world comes at a cost.
After all, once the Avengers assemble, the city is littered with big Craters and yellow police lines.