Kahani is a young communication design practice. We love a good story and we’re passionate about using design to tell interesting, engaging stories. The kind of work we enjoy doing brings together people, ideas and inspiration from life, literature and art.
Is Kahani Designworks primarily an illustration and design company? Do you also work on brand building and corporate identities?
We do many different kinds of creative and strategy work including illustration, graphic identities, publication design and digital design. Every kind of assignment we take up has the same objective: communication. So whether the need comes from industry, the arts or social entrepreneurs, we work with every kind of client.
Tell us about your designers. Did they go into fine art or design schools? How do you pick them up?
Everyone that’s been part of our team at the studio went to design school. It’s not a requirement, but it happened that way because we’re always looking for people who bring rigour to their work. That’s something that seems to come from formal education, though it’s not a rule. What we do ask of our team is that they commit to the studio culture and work ethic, because we’re not a media house or ad agency and the rules of the game are very different.