The campaign titled “Moms to Their Mums” beautifully highlights the selfless role mothers play as the default alarm clocks in our lives—waking us up for school, exams, or important meetings.
Through this campaign, Teas From India aims to encourage children to return the favour by preparing a cup of tea for their mothers, allowing them to savor the fineness of tea and the serene moments it offers.
CREDIT LIST:
Production Company: PNC, Inc.
Producer & CEO : Sourav
Director: Deshapriyo
Client: Teas from India
Brand Team: Vikram Singh Gulia, Indraneel Mookerjee, Sayani Banerjee
Agency: L&K Saatchi & Saatchi
Jt. National Creative Director: Rohit Malkani
Creative Supervisor: Arun Gupta
Senior Vice President (Planning): Namit Prasad
Executive Vice President (North & East): Atin Wahal
Vice President: Shuvadeep Nag
Associate Brand Director: Somrweeta Mukherjee
Director of Photography: Manas Bhattacharyya
Music Composer & Producer: Debayan Banerjee
Editor: Aritra Dutta Banik
Supervising Editor: Deshapriyo
Producer (Visual Design): Rahul Roye
Producer (Project Management): Debanjan Chatterjee
Senior Colourist: Aritra Dutta Banik
Supervising Senior Colourist: Manas Bhattacharyya
Voice Over Artist (Mumbai): Pamela Bhutoria
Dialect Coach: Rohit Malkani