Bill Bernbach Quotes

[Saumya]

[Anurag]

i love this : "The Magic is in the product".

Will someone say that to the client?

[Ek Kanya]

Awesome : "I can put down on a page a picture of a man crying, and it’s just a picture of a man crying. Or I can put him down in such a way as to make you want to cry. The difference is artistry-the intangible thing that business distrusts."