TOP MOST POWERFUL BRANDS OF 2015
Posted: Thu Feb 19, 2015 12:09 pm
Hey Guys,
I found this report on internet, This is a report by Strategy Consultancy Brand Finance.
Lego has stolen the top spot as the world’s most powerful brand from Ferrari, which saw itself slide to ninth in the ranking. Second on the list was professional services company PWC, which was followed by Red Bull in third place.
The most powerful brands are ranked based on a series of points awarded for criteria such as familiarity, loyalty, promotion, staff satisfaction and corporate reputation.
Top 10 most powerful brands 2015
Lego
PWC
Red Bull
McKinsey
Unilever
L’Oreal
Burberry
Rolex
Ferrari
Nike
I found this report on internet, This is a report by Strategy Consultancy Brand Finance.
Lego has stolen the top spot as the world’s most powerful brand from Ferrari, which saw itself slide to ninth in the ranking. Second on the list was professional services company PWC, which was followed by Red Bull in third place.
The most powerful brands are ranked based on a series of points awarded for criteria such as familiarity, loyalty, promotion, staff satisfaction and corporate reputation.
Top 10 most powerful brands 2015
Lego
PWC
Red Bull
McKinsey
Unilever
L’Oreal
Burberry
Rolex
Ferrari
Nike