Market Exploration on Consumer Choosing Behaviour
Posted: Wed Jul 16, 2014 2:11 am
Hello Folks,
We have done an experiment to understand the consumer behaviour (Segment: bottom of the pyramid). The key learning of this activity has given us an insight that distinguishes the results carried by advertising and branding. I would like to know your response on the understanding we earned through this activity.
I believe that it would be great for all us if you can visit the following link and have your say:
http://windowsquare.com/blog/market-exp ... behaviour/
We have done an experiment to understand the consumer behaviour (Segment: bottom of the pyramid). The key learning of this activity has given us an insight that distinguishes the results carried by advertising and branding. I would like to know your response on the understanding we earned through this activity.
I believe that it would be great for all us if you can visit the following link and have your say:
http://windowsquare.com/blog/market-exp ... behaviour/