Why no brand strategy forum?

[Canis major]

The website seems more dedicated for creatives. It'd be nice if we can have a forum for strategy too. I know that many of us creatives have some real good ideas for strategy which sadly are not taken into consideration because of all the bureaucratic red tape structure of advertising. Plus creative hatred for management which is isn't always justifiable.

[Paramvir]

Hi Canis! Good idea. I would be happy to start the forum. Would you be interested in curating it?

[Canis major]

Hi Canis! Good idea. I would be happy to start the forum. Would you be interested in curating it?

I have a thing to propose but firstly, Paramvir your question made me realise the administrative effort goes into this. Firstly great job. The website is doing and done well. it takes quite a lot of conviction.

Secondly I'm a creative guy and don't know the abcd's of being a site admin required for this and neither "complete education qualification - the semi intelligent MBA". But I can help if someone else too helps.

[Canis major]

Just a semi PGD in Advertising from XIC, and i literally mean semi.

[Paramvir]

Yes. Since the focus of the forums is creative, we left strategy out. but not completely. One can discuss it under 'Clients and Brands' as well as 'Advertising Briefs'.

For anything more specialised, we need the people to curate these forums.

[Canis major]

Yeah point taken. Anyone here specialising in strategy can take initiative.