INFOGRAPHIC: The Real Cost Of Social Media
- shikharkamat
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INFOGRAPHIC: The Real Cost Of Social Media
What’s the real cost of social media?
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Tumhara naam kya hai Basanti?
- shikharkamat
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Re: INFOGRAPHIC: The Real Cost Of Social Media
These stats, which have been aggregated by Focus.com, show some good insights into how much brands are paying, on average, for their social media strategy and activities.
The second half of this infographic shows some good stats on the benefits of social media, including a comparison of what an average Facebook fan will spend on certain brands compared to a non-fan. On average it shows that a Facebook fan is 28% more likely than a non-fan to continue using a brand and that fans are 41% more likely to recommend a fanned product to their friends. What’s a Facebook fan worth to your brand?
The second half of this infographic shows some good stats on the benefits of social media, including a comparison of what an average Facebook fan will spend on certain brands compared to a non-fan. On average it shows that a Facebook fan is 28% more likely than a non-fan to continue using a brand and that fans are 41% more likely to recommend a fanned product to their friends. What’s a Facebook fan worth to your brand?
Tumhara naam kya hai Basanti?
- shikharkamat
- Posts: 285
- Joined: Sat Oct 30, 2010 10:41 am
- Location: Mumbai
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Re: INFOGRAPHIC: The Real Cost Of Social Media
Nice article. INFORMATIVE. however stats will change a bit in Indian scenario since there are less Internet users as compared to U.S.
If the ice is thin, dont jump on it....
Re: INFOGRAPHIC: The Real Cost Of Social Media
Yes, butbinternet users have jumped some obscene 867% over the last year. Also, in India, internetusers are slightly more educated with higher idisposablel incomes, hence more likely to spend online.
Re: INFOGRAPHIC: The Real Cost Of Social Media
Clients still dont valuenweb based advertising as much as they are wiling to. Put mney on print or tv.
- TruthHurts
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Re: INFOGRAPHIC: The Real Cost Of Social Media
thats because agency make shiploads on bribes on TVCs. Not on Digital. Its the economics, stupid.
Truth Hurts. But bad advertising hurts even more.