desicreative.com

For any design-aware visitor, Mumbai's yellow and black taxis, which constitute a major part of the city’s horrendous traffic, are a wondrous sight. The majority are richly decorated with a litany of the driver’s favourite things: like a MySpace page on wheels. The sacred and profane rub along on rear windscreens, wings and bumpers as visual references to gods mingle with film titles, western brand logos and complex geometric patterns. At night, these vivid forms dazzle under street lights and car headlamps.

Team from Grandmother India(a design studio in Mumbai) tracked down two of the leading (and possibly the original) taxi artists in Mumbai – Manohar Mistry and his son Samir Manohar.

Read the complete article by clicking on this link..
[color=#8000BF]http://www.creativerevie ... xi[/color]

You can watch a film about the creation..
[color=#8000BF]http://www.creativerevie ... ts[/color]

putting nicely designed typography on a shitty taxis is a brilliant idea,thou it been there for a long time now.

Jha.sachin wrote:putting nicely designed typography on a shitty taxis is a brilliant idea,thou it been there for a long time now.

i feel the effort is one of its kind..and they have shot a documentary on the process as well..urdhva, can you share that as well if you could find..

Sumedh, i have already shared the link of documentation with the same post...... check it out..!!

ooh..cool..thanks!!

excellent! but the work on Mumbai taxis is NOTHING compared to the work on trucks in India.

Yes i agree with Basant.. in India no vehicle can beat Indian trucks in typography... .. BDW very colourfull and nice way to make ugly taxis catchy..