desicreative.com

Brief: Communicate that walking in to the Home Theatre room at Philips Arena (their exclusive showroom) gives you a lucky draw coupon, which will give one lucky guy a Home Theatre System.

This is just the rough idea - the footprints would have eventually been replaced with different pairs of shoes, had the idea been selected.

Cheers.

nice.
consider showing the interiors of a theter with cordoned off chairs?

i think this is okay, there is no need to show shoes too.

great idea. i think the second visual is enough with a simple line explaining it.

agreed with desh premi.