CANNES LIONS LAUNCHES STUDENT DELEGATE PACKAGE IN 2007

[Europa]

CANNES LIONS LAUNCHES STUDENT DELEGATE PACKAGE IN 2007


CANNES LIONS LAUNCHES STUDENT DELEGATE PACKAGE IN 2007
ALFRED UNIVERSITY NEW YORK FIRST TO SEND GROUP
London, 16 January 2007 – Beginning this year, full time advertising students will be able
to enhance their education by attending the Cannes Lions International Advertising Festival,
the organisers of the event announced today, with Alfred University in New York the first to
take up the offer.
The student delegate programme, aimed at those in full time education studying
marketing, communication and advertising, will enable business colleges and universities to
send their students to Cannes for the week taking advantage of the many opportunities the
Festival has to offer. Registered students will be able to attend the most comprehensive
seminar and workshop programme available to the industry, experience first hand all the
different facets of the business, see and be inspired by the best creative work in the world.
Festival CEO, Phil Thomas, says “Attending the Festival is a fantastic learning experience
for everybody, so it is only right to extend this unique opportunity to the next generation.
We very much look forward to welcoming the first group of students from Alfred University
next year and would like to encourage other advertising educational institutions to also
include attending the annual event as part of their curriculum.”
"The opportunity to learn from the best and gain the real world knowledge and skills critical
for the rapid changes impacting the future gives students attending the festival a significant
competitive advantage in the global marketplace," commented Bill Ward, Assistant
Professor of Marketing, International Marketing & Advertising Program Leader of Alfred
University.
A special registration fee will allow students to attend most of the Festival activities during
the week. Professors accompanying groups of students will attend free of charge. The
student delegate package will run separately to the already well established Roger Hatchuel
Lions Academy. Student registrations are now open online at www.canneslions.com

The 54th International Advertising Festival will be held 17-23 June 2007 in Cannes, France.
The International Advertising Festival - Cannes Lions - is the largest gathering of worldwide advertising professionals and advertisers as well as the most prestigious annual advertising awards. Each year, over 10,000 visitors from the advertising and allied industries attend this event to celebrate the best of creativity across all media mix, discuss industry issues and network with one another. Over 25,000 ads from all over
the world are showcased and judged at the Festival. Winning companies receive the highly coveted Lion trophy, honouring the most creative TV/cinema, print, outdoor, interactive, radio, sales promotion, integrated advertising, as well as the best media and direct marketing solutions. A unique programme of high-profile seminars, workshops and keynote speakers, organised by some of the biggest names in the industry, are also presented.
For further information, please visit www.canneslions.com or contact:
Amanda Benfell, PR & Press Manager
Cannes Lions International Advertising Festival
33-39 Bowling Green Lane, London EC1R 0DA, United Kingdom
Tel: +44-20-7239 3400; Fax: +44-20-7239 3444;
E-mail: amandab@canneslions.com