We all know that most of award work is scam, but now we see that most of this not even run by the clients. Take Saatchi London's work for Dr. Marten's shoes. The agency got fired. Will Benetton fire McCann India for faking it's ads?
Here is Bennton's reply on McCann's ads.
http://writeslikeshetalks.blogspot.com/ ... e-not.html
Dear Jill,
Thank you for you email. I would like to inform you that the images you
are refering to with the logo "Domestic Colors of Violence" are a FAKE and
are NOT an adverting campaign of Benetton Group.
The ONLY project Benetton has done on domestic violence was in 2003,
created and developed by Fabrica (Benetton's communication research center)
and Colors Magazine (part of the publishing activities at Fabrica). Please
see the attached link for further information
http://www.benetton.com/colorspress/56/.
Thank you for contacting us.
Best regards.
Anissa Nouhi
+++++++++++++++++++++++++++++++++++++++++++++
Anissa Nouhi
Senior Fashion Public Relations Manager
Benetton USA Corporation
601 Fifth Avenue, 4th Floor
New York, NY 10017
Tel. 212-593-0290 ext.337
Fax. 212-371-1438
anouhi@benettonusa.com
Should Benetton fire McCann India?
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Should Benetton fire McCann India?
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Re: Should Benetton fire McCann India?
i dont think benetton is working with mccann india any more anywhich way...