Advertising Agency: Chirpy Elephant, Chennai, India
Creative Director / Art Director: Jayaraman
Creative Director / Copywriter: Leela Ram
Graphic Designer: Arul Anchalan
Account Director: Raam Prasad
Photographer: Kapil Ganesh
Retoucher: Bhaskar
Objective: To showcase the safety features of Volvo cars in their exclusive showrooms.
Description: Volvo has always been a pioneer in safety technology in the world of automobiles. From inventing the first safety belt to ground breaking features for safer roads today; they have revolutionized the way people drive. Volvo wanted to educate its buyers in India of the various unique safety features their cars come with. Therefore, posters were designed to be put in their showrooms and in true Scandinavian minimalistic style; these posters explained each feature in a very innovative typographical play.
Advertising Agency: Pickle Lintas, New Delhi, India
Creative Director: Sujit Das
Art Directors: K.Deepak Kumar, Rajnish Tripathi, Sachin Saj
Copywriter: K.Deepak Kumar
Advertising Agency: 1pointsize, Chennai, India
Creative Director: Sharad Haksar
Art Director: Santhosh Kone
Copywriter: Anantha Narayan
A Mechanical Engineer from REC Warangal (now NIT Warangal). 42 years old. Grey beard and a bald head. Meet Hari Prasad. Creative Director, Trikaal Advertising, Hyderabad.
Why are you into Advertising?
By accident. Post engineering I was looking at various options – from journalism to an MBA to the UPSC to film editing to direction and having tried all of them for various periods of time, struck upon copywriting which I loved enough to stay put. And so hence, I guess it answers why I am into advertising.
